Premier FMCG Distribution Across Oman

Supplying supermarkets, hypermarkets, and food service partners with premium products throughout the Sultanate

About Assil International

Your Trusted FMCG Distribution Partner

Founded in 2016, Assil Intl Investment is a premier Wholesale, Retail, and Food Service Distribution company located in Wadi Kabir, Muscat, Oman. With deep-rooted expertise in Fast-Moving Consumer Goods (FMCG), we are committed to delivering high-quality products with efficiency, affordability, and excellence.

From shelf-ready retail items to tailored supply chain solutions for restaurants and institutions, our operations span the entire Sultanate of Oman, backed by a professional team and strong supplier partnerships.

Customer-Centric

Always putting our clients' needs first

Transparency

Honest and accountable in all dealings

Innovation

Continuously improving distribution methods

Sustainability

Environmentally responsible operations

Company Information

CR: 1234567
VAT: OM987654321
2,500 sqm (Muscat)
1,200 sqm (Salalah)
ISO 22000
Halal Certified
FDA Approved
Assil International Warehouse

Our Competitive Advantages

HoReCa R&D Kitchen

Oman's only FMCG distributor with dedicated culinary R&D

Exclusive Brand Rights

Sole distributor for premium Turkish and Omani brands

Real-Time Tracking

Live order tracking for bulk buyers

Private Label Support

Custom packaging and pricing solutions

Trusted By Leading Hypermarkets

We are proud partners and suppliers to some of the most reputable retail chains in Oman

Industries We Serve

Wholesale Distribution

Bulk supply solutions for distributors, supermarkets, and hypermarkets with competitive pricing and flexible terms.

Key Clients: Lulu, Nesto, SPAR, Makkah Market

Order Process: Email or B2B portal

Payment Terms: 30-60 days credit

Retail Operations

Complete range of premium products with customized merchandising solutions for retail outlets.

Services: Shelf management, pricing strategy

Delivery: Next-day in Muscat

Food Service

Specialized food service packaging, bulk ingredients, and chef-approved products for hotels, restaurants and catering.

Specialty: Custom portion packs

Minimum Order: OMR 50 per invoice

Our Product Range

Premium Pasta

Penne Rigate Pasta

Banetti

Made with 100% durum wheat

400g MOQ: 20 ctns
Extra Virgin Olive Oil

Extra Virgin Olive Oil

Al-Bustan

Cold-pressed, Omani origin

1L, 500ml MOQ: 48 pcs
Chicken Bouillon Cube

Chicken Bouillon Cube

Gustoterra

Rich flavor, no MSG

10g x 60 MOQ: 60 pcs
Pomace Olive Oil

Pomace Olive Oil

Olur

Affordable blended EVOO

1L MOQ: 48 pcs
Tomato Lentil Soup

Tomato Lentil Soup

Gustoterra

Ready in 5 minutes

65g MOQ: 24 pcs
Instant Cup Noodles

Instant Cup Noodles

Banetti

Chicken & vegetable flavor

70g MOQ: 12 ctns

Official Brands We Distribute

Halal Certified

Al-Bustan Al-Akhdar

Omani Brand

Symbol of purity, quality, and national pride in Omani culinary tradition.

  • Extra Virgin Olive Oil (250ml, 500ml, 1L, 5L)
  • Blanched Hazelnuts
  • Ground Spices
  • Foodservice Oils
ISO 22000
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